Profile: Jim Callender

Skills: Web Standards Development in XHTML, CSS, Accessibility, and Search Engine Optimisation (SEO)

Designing and developing websites, using W3C guidelines. Expertise in user interface design, XHTML hand coding, using Cascading Style Sheets (CSS). As well as making web sites accessible for all users in mind.

As a web development consultant, I can advise you the most effective way to redesign you site, make you aware of best practices for:

• Accessibility Law
• Design and usability for web sites on mobile phones.

I can advise on the best use of web applications for your business, for example:

• Database Applications
• Content Management Systems (CMS)

Expertise in the successful design of a web site, factors including interface design, and usability. Important for your web site, so it is easy for users to find the information they require quickly.

Ethical Search Engine Optimisation (SEO) means that your web pages get higher rankings and are found by the major search engines. I can manage effective SEO campaigns where I report on visitor traffic, popular pages, entry and exit pages using web analytics.

If you have a question, enquiry, or would like to discuss your specific needs for your new or existing web project, you can contact me here or via my website www.jayonline.co.uk.

Achievements to date

• Awarded Freelancer of the Year Award (Digital/New Media) 2006, by Xchange Team
• Judge of Brighton and Hove Web Awards 2007
• Active member of Brighton New Media Comumunity

Examples of my work

I've worked for various charities, government agencies & publishing firms. Producing work for clients of international renown.

Clients: BT / Malmaison / Expedia Europe / Tower Hamlets Council / Southern Railways / Hewlett Packard /  Compaq / Castrol / The National Grid / The National Grid / Jardine Lloyd Thompson / Lloyd & Partners Ltd / Reed Elsevier / LexisNexis

• royalmailgroup.com - The Royal Mail Group
• timesonline.co.uk - Times Online (2007 redesign)
• travelbag.co.uk - Travelbag (2007 redesign)
• makingyoubetteroff.co.uk - Halifax Building Society - Campaign Ended
• ebaybetterbritain.co.uk - Ebay Better Britain Campaign - Campaign Ended
• jltgroup.com - Jardine Lloyd Thompson group
• malmaison.com - Malmaison Hotels
• lexisnexis.com - LexisNexis Group
• callendercreates.com - Brighton Web Design and Development Consultancy

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